Dear all, I am organizing an exclusive event in Argentina, together with ICANN, just for people from Communications and Marketing. The event is the first step of a regional strategy on awareness on the new gTLDs. The idea is to target both digital strategy advisors and final users with different sort of actions (events, media etc.) funded by interested Registries, Registrars and Resellers. I was wondering how we could address UA issues for this audience (comms and mktg), I thought maybe we could show them some cases from around the world. In that case, does anyone of the group has any list to share? And also, which UA materials do you think we could share with the audience? For more information on the event and strategy: http://dfm.lat Thanks in advance for your help. -- Nacho Estrada | @acmuzic <http://twitter.com/acmuzic>